T-Mobile mad a full court press during Super Bowl XLIX, to mix our sports metaphors up like they were in a blender (to use a middling simile).

The wireless services provider ran no fewer than three commercials during the Big Game, including this one called “Data Vulture.”

The joke in “Data Vulture” is a bit on the nose, but the ad gets its points across: keeping your data is good, getting data you don’t use scavenged by a carrion bird is bad.

We’re going to have to file this one under “Fine, But Forgettable” and direct your attention instead to one of their other ads featuring reality TV star Kim Kardashian. Facts are facts: that’s the T-Mobile Super Bowl spot people will be talking about next week, next month, and so on.