Last year’s Super Bowl saw “British Villains” driving Jaguars. Super Bowl XLIX features the anything-but villainous Pierce Brosnan racing along in a…

Kia Sorento. Granted, Kia makes fine automobiles, and the Sorento is a fine choice for the family, the outdoor-enthusiast, or the person who regularly has a fair amount of stuff to move around town. But Sorento ain’t as sexy as a Jag, and that’s that.

But Kia seems to know that! They even rather poked some fun at the notion of a Sorento being a 007-appropriate car in their Super Bowl spot.

Maybe Mr. Brosnan, AKA James Bond (or Thomas Crowne, take your pick, frankly) isn’t speeding his Sorento along to battle some evil mastermind, but he does have a pretty good reason to navigate the snowy mountain roads in that brunette…